An essential part of customer retention and profitability for fitness studios is attendance management. Most fitness studios now use attendance management apps, often built in as a function in their studio management software, to handle this for them.
We’re going to take you through what a fitness studio attendance tracker is and why gyms and other fitness businesses need them. We’ll also discuss what features the ideal gym attendance management app should have and our picks for the top 6 attendance management software for fitness studios.
While we’ll get into the features of these tools a little later, here are our choices for the top 6 attendance management software for fitness studios.
In a traditional context, attendance management software is designed to track employee attendance, what times they clock in and clock out, track their productivity, automate payroll management, and ensure there are no policy violations.
However, in the context of a fitness studio or a gym, the benefits of this software extend beyond employees to helping manage customers as well.
Here are some of the ways that attendance management software helps fitness studios, especially from a customer management perspective.
Attendance tracking allows gym managers to keep an eye on customer attendance behavior. This, in turn, allows them to address members who may be slacking off by reaching out to them and asking them for feedback to fix any issues they may be facing.
It also allows the studio to show members who have regular appreciation. Both of these aspects help enhance customer experiences since they show that the fitness studio is paying attention to and actually cares about its members. These positive customer experiences go a long way in influencing retention.
Tracking the attendance of members in a fitness studio is also directly related to helping members reach their fitness goals. It allows trainers to talk to members about how regular attendance or the lack of it can affect the fitness goals they set for themselves when they started on their fitness journey.
An attendance tracking system for gyms will also give fitness studio managers insights about which their busiest hours are, and which facilities get used the most. These insights can help create schedules that leverage these trends to increase revenue.
Here are 6 essential features that the ideal attendance management software should have.
A solution with essential integrations, such as POS capabilities, a business website, social media dashboards, and marketing automation, all at an affordable price, is what is necessary to streamline managing your fitness studio.
Let’s now get back to our top 6 picks for gym attendance management software. Keep in mind that some of these are fitness studio management systems with in-built attendance tracking capabilities.
When you choose Bookee, you get a lot more than just an attendance management software. From setting up an e-store for your fitness studio to enabling video-on-demand and online classes for your customers, Bookee has everything a fitness business needs to realize its true potential.
Book a demo with our experts today, and find out why Bookee is the most complete fitness management software in the market.
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